Jones Road — decoded design system
Jones Road's design system, decoded live by Mozaika: measured color roles, type scale, buttons with real hover/focus states, motion and the brand's own tokens.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/decode/jonesroadbeauty.com.
Decoded design system
Jones Road's decoded design system: background #FFFFFF, text #000000, accent #FF2E92, link #FFFFFF, primary #007AFF; type scale h1 48px / h2 42px / body 15px; 4px spacing base; 3px base radius. The single interactive/action color is #000000 — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.
Color roles
| Role | Value |
|---|---|
| bg | #FFFFFF |
| surface | #EFEFEF |
| border | #D8D8D8 |
| text | #000000 |
| text_muted | #606060 |
| primary | #007AFF |
| accent | #FF2E92 |
| link | #FFFFFF |
| secondary | #111827 |
| button_bg | #000000 |
| button_text | #FFFFFF |
Using these colors
- Action color
#000000— the single interactive color; only on things you click or must notice, never large fills. - accent
#FF2E92— accent for emphasis — keep it rare on the page. - primary
#007AFF— a brand color — but the call-to-action uses #000000, not this. - link
#FFFFFF— fails contrast on the background (~1.0:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). - secondary
#111827— optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
Typography
- Heading: RingsideWideWeb
- Body: Helvetica
- Mono: BaseMonoWideWeb
- h1: 48px
- h2: 42px
- body: 15px
Spacing
- base unit: 4px
- scale: 10px, 12px, 13px, 14px, 16px, 19px, 20px, 24px, 30px, 36px
Radii
- base: 3px
- button: 2px
Shadows (elevation)
- card:
rgba(0, 0, 0, 0.25) 0px 5.78px 5.78px 0px
Motion
Micro-interactions run at 300ms (dominant) with ease.
- durations: 300ms · 400ms · 150ms
- easings:
ease·cubic-bezier(0.39, 0.575, 0.565, 1) - animated properties: opacity, border-color, background, color
Native design tokens
| Token | Value |
|---|---|
--gradient-background | #ffffff |
--payment-terms-background-color | rgb(255 255 255) |
--primary-color | #ff2e92 |
--videowise-story-title | #000 |
--videowise-sale-color | #3cfecf |
--videowise-button-border-radius | 8px |
--font-body-family | "Roboto Condensed", sans-serif |
--font-body-style | normal |
--font-body-weight | 400 |
--font-body-weight-bold | 700 |
…and 14 more measured on the page.
Button states (measured)
- primary hover: background
rgba(0, 0, 0, 0.004)· color#010101 - primary focus: outline
1px auto rgb(16, 16, 16)
Layout (measured)
- container max-width:
920px - nav: 60px relative
Motion choreography (measured)
Load order: span.junip-product-summary×4
Scroll reveal: 10 elements rest at opacity 0, animate in over 0.3s ease-in-out.
Input (measured)
height 48px · radius 0px
Responsive (measured)
- breakpoints: 393px · 700px · 768px · 900px · 1024px · 1198px
- mobile (390px): hero 30px · nav inline
Install it
Drop this measured system into any shadcn/Tailwind project in one command:
npx shadcn add mozaika.design/r/decode/jonesroadbeauty.com
registry item · or query it over MCP: get_design_system("Jones Road")
Export: DESIGN.md
# Jones Road — Design System > light, modern, medium, custom — deep decode (measured live) ## Colors | Role | Value | |------|-------| | bg | `#FFFFFF` | | surface | `#EFEFEF` | | border | `#D8D8D8` | | text | `#000000` | | text_muted | `#606060` | | primary | `#007AFF` | | accent | `#FF2E92` | | link | `#FFFFFF` | | secondary | `#111827` | | button_bg | `#000000` | | button_text | `#FFFFFF` | **Using these colors** - **Action color** `#000000` — the single interactive color; it appears only on things you click or must notice (buttons, key highlights), never on large fills or backgrounds. - **accent** `#FF2E92` — accent for emphasis — keep it rare on the page. - **primary** `#007AFF` — a brand color — but the call-to-action uses #000000, not this. - **link** `#FFFFFF` — fails contrast on the background (~1.0:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). - **secondary** `#111827` — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. - **Page coverage** (full-page screenshot pixels): `#E4E0DC` 44.5% · `#FFFFFF` 24.3% · `#21140F` 12.6% · `#A06956` 12.6% ## Typography - Heading: **RingsideWideWeb** _(free fallback: Newsreader)_ - Body: **Helvetica** - Mono: **BaseMonoWideWeb** | Role | Size / weight · line-height · tracking | |------|------------------------------------------| | hero | 48px / 300 · lh 50px · tracking -0.48px | | h2 | 42px / 300 · lh 42px · tracking 0.3px | | h3 | 38px / 300 · lh 38px · tracking 0.3px | | body | 15px / 700 · lh 24px · tracking 0.4px | | small | 14px / 400 · lh 24px · tracking 0.4px | | eyebrow | 14px / 550 · tracking 0.3px | - Weight ladder: 300 · 325 · 400 · 550 · 700 — use these exact measured weights, not the 400/600 defaults. > **Fonts —** RingsideWideWeb may be proprietary — safe free fallback: Newsreader (Google Fonts). Helvetica — system font, no web load needed. ## Spacing - base unit: 4px (inferred from the measured scale) - measured scale: 10px, 12px, 13px, 14px, 16px, 19px, 20px, 24px, 30px, 36px — snap all gaps/padding to these - section rhythm: 48px top/bottom padding per section (measured) ## Radius - base: 3px - button: 2px - card: 50px - sharp: 2px ## Buttons | Button | Fill / text | Border | Radius | Padding | Font | Shadow | |--------|-------------|--------|--------|---------|------|--------| | primary | `#000000` / `#FFFFFF` | 1px solid rgb(0, 0, 0) | 2px | 0px 20px 0px 20px | 550 14px / 0.4px | none | | secondary | `#000000` / `#FFFFFF` | 1px solid rgb(0, 0, 0) | 2px | 0px 30px 0px 30px | 550 14px / 0.4px | none | **States (measured, not guessed)** - primary hover: background `rgba(0, 0, 0, 0.004)` · color `#010101` - primary focus: outline `1px auto rgb(16, 16, 16)` - secondary hover: background `rgba(0, 0, 0, 0.04)` · color `#0A0A0A` - transition: `background 0.4s ease` ## Shadows (elevation) - card: `rgba(0, 0, 0, 0.25) 0px 5.78px 5.78px 0px` ## Motion - durations: 300ms (dominant) · 400ms · 150ms - easings: `ease` (dominant) · `cubic-bezier(0.39, 0.575, 0.565, 1)` - animated properties: opacity, border-color, background, color Micro-interactions use the dominant duration + easing; nothing on the page animates slower than the longest duration above — don't invent springier motion. ## Their own tokens (verbatim from :root) | Token | Value | |-------|-------| | `--gradient-background` | `#ffffff` | | `--payment-terms-background-color` | `rgb(255 255 255)` | | `--primary-color` | `#ff2e92` | | `--videowise-story-title` | `#000` | | `--videowise-sale-color` | `#3cfecf` | | `--videowise-button-border-radius` | `8px` | | `--font-body-family` | `"Roboto Condensed", sans-serif` | | `--font-body-style` | `normal` | | `--font-body-weight` | `400` | | `--font-body-weight-bold` | `700` | | `--font-heading-family` | `"Roboto Condensed", sans-serif` | | `--font-heading-style` | `normal` | _…and 12 more measured on the page._ Prefer these names when extending their system — it's the brand's actual vocabulary. ## Layout (measured) - container max 920px - nav: 60px relative · border-bottom 1px solid rgb(204, 204, 204) | Section (y) | Height | Cols | Gap | Pad y | Split | |---|---|---|---|---|---| | 95 | 630 | — | — | 0/0 | — | | 773 | 596 | — | — | 0/0 | — | | 1369 | 274 | — | — | 0/0 | — | | 1643 | 550 | — | — | 0/0 | — | | 2193 | 298 | — | — | 0/0 | — | | 2253 | 178 | — | — | 0/0 | — | | 2491 | 536 | — | — | 0/0 | — | | 3027 | 493 | — | — | 0/0 | — | ## Motion choreography (measured) Load order: `span.junip-product-summary`×4 @0ms - scroll reveal: 10 elements rest at opacity 0, animate in over 0.3s ease-in-out (0 revealed during the drive). Rebuild the timeline, not just the durations — order, delays and staggers above are the choreography. ## Components (measured) - input: h 48px · r 0px · bg #FFFFFF · placeholder #000000 - link: #FFFFFF · underline — hover #FF2E92 ## Responsive (measured) - breakpoints: 393px · 700px · 768px · 900px · 1024px · 1198px - mobile (390px): hero 30px · body 15px · nav: inline ## How to apply Paste the Tailwind `@theme` (or CSS variables) as your base, then build each section to its spec — verify every color, radius, and font against these tokens. Hover/focus states, shadows and motion timings above are measured from the live page — match them exactly, don't re-guess them.
An automated reading of Jones Road's publicly-visible CSS (colors, fonts, spacing, motion) — not affiliated with jonesroadbeauty.com. No screenshots stored. Removal requests: hello@mozaika.design.