Nike Mobile — decoded design system

nike.com · light · consumer · deep decode — measured live

Nike Mobile's design system, decoded live by Mozaika: measured color roles, type scale, buttons with real hover/focus states, motion and the brand's own tokens.

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This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/decode/nike.com.

Decoded design system

Nike Mobile's decoded design system: background #FFFFFF, text #111111, accent #FFB731, link #707072, primary #FFB731; type scale h1 76px / h2 48px / body 14px; 4px spacing base; 12px base radius. The single interactive/action color is #111111 — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.

Color roles

Using these colors

• Action color #111111 — the single interactive color; only on things you click or must notice, never large fills.
• primary, accent are all #FFB731 — one role, not several (the action color).
• accent #FFB731 — accent for emphasis — keep it rare on the page.
• link #707072 — reads as a neutral UI color, not a link accent — verify against the reference (action = #111111).

Typography

• Heading: Nike Futura ND
• Body: Helvetica Now Text Medium
• h1: 76px
• h2: 48px
• body: 14px

Spacing

• base unit: 4px
• scale: 2px, 4px, 6px, 8px, 10px, 12px, 16px, 20px, 24px, 26px

Radii

• base: 12px
• button: 30px

Shadows (elevation)

• card: rgba(17, 17, 17, 0.08) 0px -2px 6px 0px

Motion

Micro-interactions run at 500ms (dominant) with ease.

• durations: 500ms · 800ms · 1000ms
• easings: ease · cubic-bezier(0.25, 0.1, 0.25, 1)
• animated properties: opacity, transform, background-color, max-height

Native design tokens

…and 110 more measured on the page.

Button states (measured)

• primary hover: background #707072
• primary focus: box-shadow rgb(17, 81, 255) 0px 0px 0px 2px

Layout (measured)

• container max-width: 860px
• common grid: 2 columns

Motion choreography (measured)

Load order: h4.merch-menu-heading×4 → a×20 → div×4 → div.icon → div.WetubkUi×7 → img._32IPZERI×11

Scroll reveal: 23 elements rest at opacity 0, translateY(-17px), animate in over 0.8s ease.

Input (measured)

height 36px · radius 24px

Responsive (measured)

• breakpoints: 600px · 640px · 960px · 1440px · 1920px
• mobile (390px): hero 16px · nav inline

Install it

Drop this measured system into any shadcn/Tailwind project in one command:

npx shadcn add mozaika.design/r/decode/nike.com

Or as a Meta Astryx theme — a ready defineTheme file with the measured hover/press states baked in:

curl -o src/themes/nike.theme.ts https://mozaika.design/api/astryx/decode/nike.com.ts

registry item · astryx theme · or query it over MCP: get_design_system("Nike Mobile")

Export: DESIGN.md

# Nike Mobile — Design System

> light, consumer, high — deep decode (measured live)

## Colors

| Role | Value |
|------|-------|
| bg | `#FFFFFF` |
| surface | `#F0F0F0` |
| border | `#DBDBDB` |
| text | `#111111` |
| text_muted | `#6B6B6B` |
| primary | `#FFB731` |
| accent | `#FFB731` |
| link | `#707072` |
| button_bg | `#111111` |
| button_text | `#FFFFFF` |

**Using these colors**

- **Action color** `#111111` — the single interactive color; it appears only on things you click or must notice (buttons, key highlights), never on large fills or backgrounds.
- `primary`, `accent` are all `#FFB731` — one role, not several.
- **accent** `#FFB731` — accent for emphasis — keep it rare on the page.
- **link** `#707072` — reads as a neutral UI color, not a link accent — verify against the reference (action = #111111).
- **Page coverage** (full-page screenshot pixels): `#FFFFFF` 26.2% · `#A4A4A4` 21.9% · `#474341` 13.6% · `#62605E` 13%

## Typography

- Heading: **Nike Futura ND** _(free fallback: Newsreader)_
- Body: **Helvetica Now Text Medium** _(free fallback: Newsreader)_

| Role | Size / weight · line-height · tracking |
|------|------------------------------------------|
| hero | 76px / 500 · lh 76px |
| h2 | 48px / 500 · lh 48px |
| h3 | 24px / 500 · lh 29px |
| body | 14px / 500 · lh 21px |
| small | 12px / 500 · lh 18px |

- Weight ladder: 400 · 500 — use these exact measured weights, not the 400/600 defaults.

> **Fonts —** Nike Futura ND may be proprietary — safe free fallback: Newsreader (Google Fonts). Helvetica Now Text Medium may be proprietary — safe free fallback: Newsreader (Google Fonts).

## Spacing
- base unit: 4px (inferred from the measured scale)
- measured scale: 2px, 4px, 6px, 8px, 10px, 12px, 16px, 20px, 24px, 26px — snap all gaps/padding to these
- section rhythm: 60px top/bottom padding per section (measured)

## Radius
- base: 12px
- button: 30px
- card: 18px
- sharp: 2px

## Buttons

| Button | Fill / text | Border | Radius | Padding | Font | Shadow |
|--------|-------------|--------|--------|---------|------|--------|
| primary | `#111111` / `#FFFFFF` | none | 30px | 12px 24px 12px 24px | 500 16px | none |

**States (measured, not guessed)**

- primary hover: background `#707072`
- primary focus: box-shadow `rgb(17, 81, 255) 0px 0px 0px 2px`

## Shadows (elevation)
- card: `rgba(17, 17, 17, 0.08) 0px -2px 6px 0px`

## Motion
- durations: 500ms (dominant) · 800ms · 1000ms
- easings: `ease` (dominant) · `cubic-bezier(0.25, 0.1, 0.25, 1)`
- animated properties: opacity, transform, background-color, max-height

Micro-interactions use the dominant duration + easing; nothing on the page animates slower than the longest duration above — don't invent springier motion.

## Their own tokens (verbatim from :root)

| Token | Value |
|-------|-------|
| `--podium-cds-color-black` | `#111111` |
| `--podium-cds-color-white` | `#FFFFFF` |
| `--podium-cds-color-red-50` | `#FFE5E5` |
| `--podium-cds-color-red-100` | `#FFC3C4` |
| `--podium-cds-color-red-200` | `#FFABAD` |
| `--podium-cds-color-red-300` | `#FF7975` |
| `--podium-cds-color-red-400` | `#FF4E4A` |
| `--podium-cds-color-red-500` | `#EE0005` |
| `--podium-cds-color-red-600` | `#D30005` |
| `--podium-cds-color-red-700` | `#A70E00` |
| `--podium-cds-color-red-800` | `#780700` |
| `--podium-cds-color-red-900` | `#530300` |

_…and 108 more measured on the page._

Prefer these names when extending their system — it's the brand's actual vocabulary.

## Layout (measured)
- container max 860px · common grid: 2-col
- nav: 0px

| Section (y) | Height | Cols | Gap | Pad y | Split |
|---|---|---|---|---|---|
| -38 | 257 | 10 | — | 36/60 | — |
| 3523 | 532 | 2 | — | 0/0 | 92/8 |

## Motion choreography (measured)
Load order: `h4.merch-menu-heading`×4 @0ms → `a`×20 @0ms → `div`×4 @702ms → `div.icon` @717ms → `div.WetubkUi`×7 @1727ms → `img._32IPZERI`×11 @1727ms
- scroll reveal: 23 elements rest at opacity 0, translateY(-17px), animate in over 0.8s ease (1 revealed during the drive).

Rebuild the timeline, not just the durations — order, delays and staggers above are the choreography.

## Components (measured)
- input: h 36px · r 24px · bg #F5F5F5 · placeholder #707072
- link: #111111 · underline
- disabled: bg rgba(0, 0, 0, 0) · text #9E9EA0

## Responsive (measured)
- breakpoints: 600px · 640px · 960px · 1440px · 1920px
- mobile (390px): hero 16px · body 16px · nav: inline

## How to apply
Paste the Tailwind `@theme` (or CSS variables) as your base, then build each
section to its spec — verify every color, radius, and font against these tokens.
Hover/focus states, shadows and motion timings above are measured from the live page — match them exactly, don't re-guess them.

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> **Decoded with Mozaika** — measured live, not guessed. Full decoded design system + one-command install: mozaika.design/decode/nike.com

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An automated reading of Nike Mobile's publicly-visible CSS (colors, fonts, spacing, motion) — not affiliated with nike.com. No screenshots stored. Removal requests: hello@mozaika.design.