Census — Design System
Census keeps data activation matter-of-fact: Inter at 44px/700 in near-black #222222 on white, 16px body, cobalt #306BEA buttons at a sharp 4px radius. Pipeline diagrams and warehouse logos carry the argument without a single decorative flourish — the design system of a company betting that in data infrastructure, plain speech is the premium look.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/ds/census.
Tokens
Census's decoded design system: background #FFFFFF, text #222222, accent #306BEA, link #8CB1FF, primary #306BEA; type scale h1 44px / h2 12px / body 12px; 4px spacing base; 4px base radius. The single interactive/action color is #306BEA — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.
Color roles
| Role | Value |
|---|---|
| bg | #FFFFFF |
| surface | #F1F1F1 |
| border | #DDDDDD |
| text | #222222 |
| text_muted | #757575 |
| primary | #306BEA |
| accent | #306BEA |
| link | #8CB1FF |
| secondary | #001525 |
| button_bg | #306BEA |
| button_text | #FFFFFF |
Using these colors
- Action color
#306BEA— the single interactive color; only on things you click or must notice, never large fills. primary,accent,button_bgare all#306BEA— one role, not several (the action color).- accent
#306BEA— THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. - link
#8CB1FF— fails contrast on the background (~2.1:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). - secondary
#001525— optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
Typography
- Heading: Inter
- Body: Inter
- h1: 44px
- h2: 12px
- body: 12px
Spacing
- base unit: 4px
- scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px
Radii
- base: 4px
- button: 4px
Per-section tokens (12)
- Hero
- Logo Wall
- Integrations
- Feature
- Feature
- Testimonial / Social Proof
- Stats / Metrics
- Bento Grid
- Feature
- Feature
- CTA / Sign-up
- Footer
Export: DESIGN.md
# Census — Design System > light, professional, medium, custom Census keeps data activation matter-of-fact: Inter at 44px/700 in near-black #222222 on white, 16px body, cobalt #306BEA buttons at a sharp 4px radius. Pipeline diagrams and warehouse logos carry the argument without a single decorative flourish — the design system of a company betting that in data infrastructure, plain speech is the premium look. ## Colors | Role | Value | |------|-------| | bg | `#FFFFFF` | | surface | `#F1F1F1` | | border | `#DDDDDD` | | text | `#222222` | | text_muted | `#757575` | | primary | `#306BEA` | | accent | `#306BEA` | | link | `#8CB1FF` | | secondary | `#001525` | | button_bg | `#306BEA` | | button_text | `#FFFFFF` | **Using these colors** - **Action color** `#306BEA` — the single interactive color; it appears only on things you click or must notice (buttons, key highlights), never on large fills or backgrounds. - `primary`, `accent`, `button_bg` are all `#306BEA` — one role, not several (your action color). - **accent** `#306BEA` — THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. - **link** `#8CB1FF` — fails contrast on the background (~2.1:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). - **secondary** `#001525` — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. ## Typography - Heading: **Inter** - Body: **Inter** - h1: 44px - h2: 12px - body: 12px > **Fonts —** Inter — free, on Google. ## Spacing - base unit: 4px - scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px ## Radius - base: 4px - button: 4px ## Primary button - bg `#306BEA` · text `#FFFFFF` · radius 4px ## How to apply Paste the Tailwind `@theme` (or CSS variables) as your base, then build each section to its spec — verify every color, radius, and font against these tokens.
Export: Tailwind v4 (@theme)
@theme {
/* action color #306BEA — the one interactive color; buttons/links/emphasis only, never large fills. */
--color-bg: #FFFFFF;
--color-surface: #F1F1F1;
--color-border: #DDDDDD;
--color-text: #222222;
--color-text-muted: #757575;
--color-primary: #306BEA; /* primary brand / action color. */
--color-accent: #306BEA; /* THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. */
--color-link: #8CB1FF; /* fails contrast on the background (~2.1:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). */
--color-secondary: #001525; /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
--color-button-bg: #306BEA; /* primary-button fill — the main call-to-action color. */
--color-button-text: #FFFFFF;
/* fonts: Inter — free, on Google. */
--font-heading: "Inter", system-ui, -apple-system, 'Segoe UI', sans-serif;
--font-body: "Inter", system-ui, -apple-system, 'Segoe UI', sans-serif;
--text-h1: 44px;
--text-h2: 12px;
--text-body: 12px;
--radius-base: 4px;
--radius-button: 4px;
--spacing-1: 2px;
--spacing-2: 4px;
--spacing-3: 6px;
--spacing-4: 8px;
--spacing-5: 12px;
--spacing-6: 16px;
--spacing-7: 24px;
--spacing-8: 32px;
}Export: CSS variables
:root {
/* action color #306BEA — the one interactive color; buttons/links/emphasis only, never large fills. */
--bg: #FFFFFF;
--surface: #F1F1F1;
--border: #DDDDDD;
--text: #222222;
--text-muted: #757575;
--primary: #306BEA; /* primary brand / action color. */
--accent: #306BEA; /* THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. */
--link: #8CB1FF; /* fails contrast on the background (~2.1:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). */
--secondary: #001525; /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
--button-bg: #306BEA; /* primary-button fill — the main call-to-action color. */
--button-text: #FFFFFF;
--font-heading: "Inter", system-ui, -apple-system, 'Segoe UI', sans-serif;
--font-body: "Inter", system-ui, -apple-system, 'Segoe UI', sans-serif;
--radius: 4px;
--radius-button: 4px;
}
/* fonts: Inter — free, on Google. */