MozaikaDesign system

Clay — Design System

light · modern · high · custom · confidence 92% · deep decode

The full decoded design system for Clay: color roles, type scale, spacing, radii and paste-ready DESIGN.md / Tailwind / CSS exports.

Open in Mozaika →

This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/ds/clay.

Tokens

Clay's decoded design system: background #FFFFFF, text #000000, accent #CBD810, link #CBD810, primary #395AFA; type scale h1 88px / h2 72px / body 14px; 4px spacing base; 12px base radius. The single interactive/action color is #395AFA — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.

Color roles

RoleValue
bg#FFFFFF
surface#EFEFEF
border#D8D8D8
text#000000
text_muted#606060
primary#395AFA
accent#CBD810
link#CBD810
secondary#B53D0A
button_bg#395AFA
button_text#FFFFFF

Using these colors

Typography

Spacing

Radii

Shadows (elevation)

Motion

Micro-interactions run at 300ms (dominant) with cubic-bezier(0.075, 0.82, 0.165, 1).

Native design tokens

TokenValue
--loam---web-library_swatches---neutrals--black#000
--loam---web-library_swatches---neutrals--white#fefdfb
--loam---web-library---colors--primary-action#000
--loam---web-library---colors--text#000
--loam---web-library_swatches---blueberry--400#3859f9
--loam---web-library_swatches---lemon--300#fcbe11
--loam---web-library_swatches---dragonfruit--400#cc089e
--loam---web-library---colors--background#fefdfb
--loam---web-library_swatches---lime--300#cbd810
--loam---web-library_terra-swatches---lime--lime-200#eef773

…and 23 more measured on the page.

Button states (measured)

Layout (measured)

Motion choreography (measured)

Load order: div.video-bg_poster×7 → div.video-player_btn

Responsive (measured)

Per-section tokens (13)

Export: DESIGN.md

# Clay — Design System

> light, modern, high, custom — deep decode (measured live)

## Colors

| Role | Value |
|------|-------|
| bg | `#FFFFFF` |
| surface | `#EFEFEF` |
| border | `#D8D8D8` |
| text | `#000000` |
| text_muted | `#606060` |
| primary | `#395AFA` |
| accent | `#CBD810` |
| link | `#CBD810` |
| secondary | `#B53D0A` |
| button_bg | `#395AFA` |
| button_text | `#FFFFFF` |

**Using these colors**

- **Action color** `#395AFA` — the single interactive color; it appears only on things you click or must notice (buttons, key highlights), never on large fills or backgrounds.
- `primary`, `button_bg` are all `#395AFA` — one role, not several (your action color).
- `accent`, `link` are all `#CBD810` — one role, not several.
- **accent** `#CBD810` — accent for emphasis — keep it rare on the page.
- **secondary** `#B53D0A` — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
- **Page coverage** (full-page screenshot pixels): `#015D43` 25.9% · `#F4FCF6` 17.6% · `#7EE3F1` 17.1% · `#3E8357` 9.1%

## Typography

- Heading: **Roobert** _(free fallback: Newsreader)_
- Body: **Roobert** _(free fallback: Newsreader)_

| Role | Size / weight · line-height · tracking |
|------|------------------------------------------|
| hero | 88px / 575 · lh 88px · tracking -3.52px |
| h2 | 72px / 500 · lh 72px · tracking -2.16px |
| h3 | 48px / 500 · lh 48px · tracking -1.92px |
| body | 12px / 400 · lh 16px |
| small | 10px / 500 · lh 12px |
| eyebrow | 10px / 600 · tracking 0.8px |

- Weight ladder: 400 · 500 · 550 · 600 · 700 — use these exact measured weights, not the 400/600 defaults.

> **Fonts —** Roobert may be proprietary — safe free fallback: Newsreader (Google Fonts).

## Spacing
- base unit: 4px (inferred from the measured scale)
- measured scale: 2px, 4px, 5px, 6px, 8px, 10px, 12px, 16px, 20px, 24px — snap all gaps/padding to these
- section rhythm: 80px top/bottom padding per section (measured)

## Radius
- base: 12px
- button: 12px
- card: 18px
- pill: 9999px

## Buttons

| Button | Fill / text | Border | Radius | Padding | Font | Shadow |
|--------|-------------|--------|--------|---------|------|--------|
| primary | `#000000` / `#FFFFFF` | 1px solid rgba(0, 0, 0, 0) | 12px | 8px 16px 8px 16px | 500 13.92px / -0.1392px | none |
| secondary | `#F3F2ED` / `#000000` | 1px solid rgba(0, 0, 0, 0) | 12px | 8px 16px 8px 16px | 500 13.92px / -0.1392px | none |

**States (measured, not guessed)**

- primary hover: background `#282C35`
- primary focus: outline `2px dashed rgb(0, 0, 0)`
- secondary hover: background `#DAD4C8`
- transition: `background-color 0.3s cubic-bezier(0.075, 0.82, 0.165, 1)`

## Shadows (elevation)
- card: `rgb(255, 255, 255) 0px 20px 64px 24px`
- overlay: `rgb(255, 255, 255) 0px 24px 64px 24px`

## Motion
- durations: 300ms (dominant) · 400ms · 150ms
- easings: `cubic-bezier(0.075, 0.82, 0.165, 1)` (dominant) · `cubic-bezier(0.165, 0.84, 0.44, 1)`
- animated properties: background-color, transform, opacity, color

Micro-interactions use the dominant duration + easing; nothing on the page animates slower than the longest duration above — don't invent springier motion.

## Their own tokens (verbatim from :root)

| Token | Value |
|-------|-------|
| `--loam---web-library_swatches---neutrals--black` | `#000` |
| `--loam---web-library_swatches---neutrals--white` | `#fefdfb` |
| `--loam---web-library---colors--primary-action` | `#000` |
| `--loam---web-library---colors--text` | `#000` |
| `--loam---web-library_swatches---blueberry--400` | `#3859f9` |
| `--loam---web-library_swatches---lemon--300` | `#fcbe11` |
| `--loam---web-library_swatches---dragonfruit--400` | `#cc089e` |
| `--loam---web-library---colors--background` | `#fefdfb` |
| `--loam---web-library_swatches---lime--300` | `#cbd810` |
| `--loam---web-library_terra-swatches---lime--lime-200` | `#eef773` |
| `--loam---web-library_swatches---oat--500` | `#000` |
| `--loam---web-library_swatches---oat--400` | `#7b7974` |

_…and 21 more measured on the page._

Prefer these names when extending their system — it's the brand's actual vocabulary.

## Layout (measured)
- container max 1280px · common grid: 2-col
- nav: 59px

| Section (y) | Height | Cols | Gap | Pad y | Split |
|---|---|---|---|---|---|
| 1 | 463 | 2 | — | 80/24 | 72/28 |
| 81 | 359 | 2 | — | 0/0 | 72/28 |
| 844 | 506 | — | — | 0/64 | — |
| 1350 | 946 | — | — | 64/64 | — |
| 2296 | 519 | — | — | 0/0 | — |

## Motion choreography (measured)
Load order: `div.video-bg_poster`×7 @0ms → `div.video-player_btn` @90ms

Rebuild the timeline, not just the durations — order, delays and staggers above are the choreography.

## Components (measured)
- link: #000000 · no underline — hover #7B7974

## Responsive (measured)
- breakpoints: 479px · 640px · 768px · 991px · 1024px · 1536px
- mobile (390px): hero 42px · body 14px · nav: inline

## How to apply
Paste the Tailwind `@theme` (or CSS variables) as your base, then build each
section to its spec — verify every color, radius, and font against these tokens.
Hover/focus states, shadows and motion timings above are measured from the live page — match them exactly, don't re-guess them.

---

> **Decoded with Mozaika** — measured live, not guessed. Full decoded design system + one-command install: mozaika.design/ds/clay

Export: Tailwind v4 (@theme)

@theme {
  /* action color #395AFA — the one interactive color; buttons/links/emphasis only, never large fills. */
  --color-bg: #FFFFFF;
  --color-surface: #EFEFEF;
  --color-border: #D8D8D8;
  --color-text: #000000;
  --color-text-muted: #606060;
  --color-primary: #395AFA;  /* primary brand / action color. */
  --color-accent: #CBD810;  /* accent for emphasis — keep it rare on the page. */
  --color-link: #CBD810;  /* fails contrast on the background (~1.6:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). */
  --color-secondary: #B53D0A;  /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
  --color-button-bg: #395AFA;  /* primary-button fill — the main call-to-action color. */
  --color-button-text: #FFFFFF;
  /* fonts: Roobert may be proprietary — safe free fallback: Newsreader (Google Fonts). */
  --font-heading: "Roobert", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --font-body: "Roobert", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  /* measured weights: 400, 500, 550, 600, 700 — use these, not 400/600 */
  --text-hero: 88px; --font-weight-hero: 575; --leading-hero: 88px; --tracking-hero: -3.52px;
  --text-h2: 72px; --font-weight-h2: 500; --leading-h2: 72px; --tracking-h2: -2.16px;
  --text-h3: 48px; --font-weight-h3: 500; --leading-h3: 48px; --tracking-h3: -1.92px;
  --text-body: 12px; --font-weight-body: 400; --leading-body: 16px;
  --text-small: 10px; --font-weight-small: 500; --leading-small: 12px;
  --text-eyebrow: 10px; --font-weight-eyebrow: 600; --tracking-eyebrow: 0.8px;
  --radius-base: 12px;
  --radius-button: 12px;
  --radius-card: 18px;
  --radius-pill: 9999px;
  --shadow-card: rgb(255, 255, 255) 0px 20px 64px 24px;
  --shadow-overlay: rgb(255, 255, 255) 0px 24px 64px 24px;
  --color-btn-hover: #282C35;  /* measured primary hover fill */
  --outline-focus: 2px dashed rgb(0, 0, 0);  /* measured focus ring */
  --ease-brand: cubic-bezier(0.075, 0.82, 0.165, 1);
  --duration-fast: 150ms;  /* use: duration-[var(--duration-fast)] */
  --duration-base: 300ms;
  --duration-slow: 400ms;
  --section-y: 80px;  /* per-section vertical padding (measured) */
  --spacing: 4px;  /* measured base — drives the p-*/gap-* scale. steps seen on the page: 2, 4, 5, 6, 8, 10, 12, 16, 20, 24px */
}

Export: CSS variables

:root {
  /* action color #395AFA — the one interactive color; buttons/links/emphasis only, never large fills. */
  --bg: #FFFFFF;
  --surface: #EFEFEF;
  --border: #D8D8D8;
  --text: #000000;
  --text-muted: #606060;
  --primary: #395AFA;  /* primary brand / action color. */
  --accent: #CBD810;  /* accent for emphasis — keep it rare on the page. */
  --link: #CBD810;  /* fails contrast on the background (~1.6:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). */
  --secondary: #B53D0A;  /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
  --button-bg: #395AFA;  /* primary-button fill — the main call-to-action color. */
  --button-text: #FFFFFF;
  --font-heading: "Roobert", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --font-body: "Roobert", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --text-hero: 88px; --weight-hero: 575; --leading-hero: 88px; --tracking-hero: -3.52px;
  --text-h2: 72px; --weight-h2: 500; --leading-h2: 72px; --tracking-h2: -2.16px;
  --text-h3: 48px; --weight-h3: 500; --leading-h3: 48px; --tracking-h3: -1.92px;
  --text-body: 12px; --weight-body: 400; --leading-body: 16px;
  --text-small: 10px; --weight-small: 500; --leading-small: 12px;
  --text-eyebrow: 10px; --weight-eyebrow: 600; --tracking-eyebrow: 0.8px;
  --radius: 12px;
  --radius-button: 12px;
  --radius-card: 18px;
  --radius-pill: 9999px;
  --shadow-card: rgb(255, 255, 255) 0px 20px 64px 24px;
  --shadow-overlay: rgb(255, 255, 255) 0px 24px 64px 24px;
  --btn-bg-hover: #282C35;
  --focus-ring: 2px dashed rgb(0, 0, 0);
  --ease: cubic-bezier(0.075, 0.82, 0.165, 1);
  --duration-fast: 150ms;
  --duration-base: 300ms;
  --duration-slow: 400ms;
  --section-y: 80px;
}

/* their own tokens, verbatim from the site's :root */
:root {
  --loam---web-library_swatches---neutrals--black: #000;
  --loam---web-library_swatches---neutrals--white: #fefdfb;
  --loam---web-library---colors--primary-action: #000;
  --loam---web-library---colors--text: #000;
  --loam---web-library_swatches---blueberry--400: #3859f9;
  --loam---web-library_swatches---lemon--300: #fcbe11;
  --loam---web-library_swatches---dragonfruit--400: #cc089e;
  --loam---web-library---colors--background: #fefdfb;
  --loam---web-library_swatches---lime--300: #cbd810;
  --loam---web-library_terra-swatches---lime--lime-200: #eef773;
  --loam---web-library_swatches---oat--500: #000;
  --loam---web-library_swatches---oat--400: #7b7974;
}
/* fonts: Roobert may be proprietary — safe free fallback: Newsreader (Google Fonts). */