Coinbase — Design System

Name: Coinbase design system
Creator: Mozaika
Keywords: design system, design tokens, Coinbase, light, custom

light · professional · medium · custom · confidence 92%

Coinbase banks crypto in its own faces: Coinbase Display at 80px/400 ('The future of finance is here.') in near-black, Coinbase Sans at 16px, 16px-radius buttons, and the trademark blue reserved for action. Asset tables and price charts do the density work — the publicly-traded exchange presenting crypto with index-fund composure.

Open in Mozaika →

This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/ds/coinbase.

Tokens

Coinbase's decoded design system: background #FFFFFF, text #000000, accent #0052FF, link #0052FF, primary #0667D0; type scale h1 80px / h2 16px / body 16px; 4px spacing base; 16px base radius. The single interactive/action color is #0052FF — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.

Color roles

Role	Value
bg	`#FFFFFF`
surface	`#EFEFEF`
border	`#D8D8D8`
text	`#000000`
text_muted	`#606060`
primary	`#0667D0`
accent	`#0052FF`
link	`#0052FF`
secondary	`#578BFA`
button_bg	`#0052FF`
button_text	`#FFFFFF`

Using these colors

Action color #0052FF — the single interactive color; only on things you click or must notice, never large fills.
accent, link, button_bg are all #0052FF — one role, not several (the action color).
accent #0052FF — THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed.
primary #0667D0 — a brand color — but the call-to-action uses #0052FF, not this.
secondary #578BFA — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.

Typography

Heading: Coinbase Display
Body: Coinbase Sans
h1: 80px
h2: 16px
body: 16px

Spacing

base unit: 4px
scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px

Radii

base: 16px
button: 56px

Per-section tokens (9)

Export: DESIGN.md

# Coinbase — Design System

> light, professional, medium, custom

Coinbase banks crypto in its own faces: Coinbase Display at 80px/400 ('The future of finance is here.') in near-black, Coinbase Sans at 16px, 16px-radius buttons, and the trademark blue reserved for action. Asset tables and price charts do the density work — the publicly-traded exchange presenting crypto with index-fund composure.

## Colors

| Role | Value |
|------|-------|
| bg | `#FFFFFF` |
| surface | `#EFEFEF` |
| border | `#D8D8D8` |
| text | `#000000` |
| text_muted | `#606060` |
| primary | `#0667D0` |
| accent | `#0052FF` |
| link | `#0052FF` |
| secondary | `#578BFA` |
| button_bg | `#0052FF` |
| button_text | `#FFFFFF` |

**Using these colors**

- **Action color** `#0052FF` — the single interactive color; it appears only on things you click or must notice (buttons, key highlights), never on large fills or backgrounds.
- `accent`, `link`, `button_bg` are all `#0052FF` — one role, not several (your action color).
- **accent** `#0052FF` — THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed.
- **primary** `#0667D0` — a brand color — but the call-to-action uses #0052FF, not this.
- **secondary** `#578BFA` — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.

## Typography

- Heading: **Coinbase Display** _(free fallback: Newsreader)_
- Body: **Coinbase Sans** _(free fallback: Newsreader)_
- h1: 80px
- h2: 16px
- body: 16px

> **Fonts —** Coinbase Display may be proprietary — safe free fallback: Newsreader (Google Fonts). Coinbase Sans may be proprietary — safe free fallback: Newsreader (Google Fonts).

## Spacing
- base unit: 4px
- scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px

## Radius
- base: 16px
- button: 56px

## Primary button
- bg `#0052FF` · text `#FFFFFF` · radius 56px

## How to apply
Paste the Tailwind `@theme` (or CSS variables) as your base, then build each
section to its spec — verify every color, radius, and font against these tokens.

Export: Tailwind v4 (@theme)

@theme {
  /* action color #0052FF — the one interactive color; buttons/links/emphasis only, never large fills. */
  --color-bg: #FFFFFF;
  --color-surface: #EFEFEF;
  --color-border: #D8D8D8;
  --color-text: #000000;
  --color-text-muted: #606060;
  --color-primary: #0667D0;  /* a brand color — but the call-to-action uses #0052FF, not this. */
  --color-accent: #0052FF;  /* THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. */
  --color-link: #0052FF;  /* inline text links — shares the action color. */
  --color-secondary: #578BFA;  /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
  --color-button-bg: #0052FF;  /* primary-button fill — the main call-to-action color. */
  --color-button-text: #FFFFFF;
  /* fonts: Coinbase Display may be proprietary — safe free fallback: Newsreader (Google Fonts). Coinbase Sans may be proprietary — safe free fallback: Newsreader (Google Fonts). */
  --font-heading: "Coinbase Display", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --font-body: "Coinbase Sans", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --text-h1: 80px;
  --text-h2: 16px;
  --text-body: 16px;
  --radius-base: 16px;
  --radius-button: 56px;
  --spacing-1: 2px;
  --spacing-2: 4px;
  --spacing-3: 6px;
  --spacing-4: 8px;
  --spacing-5: 12px;
  --spacing-6: 16px;
  --spacing-7: 24px;
  --spacing-8: 32px;
}

Export: CSS variables

:root {
  /* action color #0052FF — the one interactive color; buttons/links/emphasis only, never large fills. */
  --bg: #FFFFFF;
  --surface: #EFEFEF;
  --border: #D8D8D8;
  --text: #000000;
  --text-muted: #606060;
  --primary: #0667D0;  /* a brand color — but the call-to-action uses #0052FF, not this. */
  --accent: #0052FF;  /* THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. */
  --link: #0052FF;  /* inline text links — shares the action color. */
  --secondary: #578BFA;  /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
  --button-bg: #0052FF;  /* primary-button fill — the main call-to-action color. */
  --button-text: #FFFFFF;
  --font-heading: "Coinbase Display", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --font-body: "Coinbase Sans", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --radius: 16px;
  --radius-button: 56px;
}
/* fonts: Coinbase Display may be proprietary — safe free fallback: Newsreader (Google Fonts). Coinbase Sans may be proprietary — safe free fallback: Newsreader (Google Fonts). */