Liquid Death — Design System

light · bold · high · tailwind · confidence 90% · deep decode

The full decoded design system for Liquid Death: color roles, type scale, spacing, radii and paste-ready DESIGN.md / Tailwind / CSS exports.

Open in Mozaika →

This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/ds/liquid-death.

Tokens

Liquid Death's decoded design system: background #FFFFFF, text #000000, accent #3860BE, link #3860BE, primary #2563EB; type scale h1 16px / h2 60px / body 16px; 4px spacing base; 3px base radius. The single interactive/action color is #3860BE — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.

Color roles

Using these colors

• Action color #3860BE — the single interactive color; only on things you click or must notice, never large fills.
• accent, link are all #3860BE — one role, not several (the action color).
• accent #3860BE — THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed.
• primary #2563EB — a brand color — but the call-to-action uses #3860BE, not this.
• secondary #CBA14F — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.

Typography

• Heading: Acumin Pro
• Body: Roboto
• h1: 16px
• h2: 60px
• body: 16px

Spacing

• base unit: 4px
• scale: 6px, 8px, 9px, 10px, 12px, 13px, 16px, 20px, 24px, 32px

Radii

• base: 3px
• button: 0px

Shadows (elevation)

• card: rgba(0, 0, 0, 0.15) 0px 4px 12px 0px

Motion

Micro-interactions run at 500ms (dominant) with ease.

• durations: 500ms · 200ms · 250ms
• easings: ease · cubic-bezier(0.4, 0, 0.2, 1)
• animated properties: color, background-color, opacity, border-color

Native design tokens

…and 25 more measured on the page.

Button states (measured)

• primary focus: outline 2px auto rgb(0, 0, 0)

Layout (measured)

• container max-width: 1310px
• nav: 64px relative
• common grid: 2 columns

Motion choreography (measured)

Load order: div.rebuy-skeleton-text×12 → div.swiper → div.otFlat → div.needsclick → div.needsclick → div.swiper-wrapper

Scroll reveal: 1 elements rest at opacity 0, animate in over 350ms.

Overlay recipe (measured)

dialog panel: rgba(20, 20, 20, 0.6) · radius 0px · enter 350ms linear

Input (measured)

height 42px · radius 0px · focus ring 2px solid rgba(0, 0, 0, 0)

Responsive (measured)

• breakpoints: 400px · 640px · 750px · 768px · 850px · 1024px
• mobile (390px): nav hamburger

Per-section tokens (6)

• Hero — dark · bg #40027B · text #FFFFFF · 1 col · left
• Gallery / Showcase — light · bg #FFFFFF · text #2E5377 · 1 col · left
• Feature — light · bg #FFFFFF · text #203B5A · 1 col · left
• Gallery / Showcase — light · bg #FFFFFF · text #000000 · 1 col · left
• CTA / Sign-up — dark · bg #000000 · text #FFFFFF · 1 col · left
• Footer — light · bg #FFFFFF · text #686969 · 2 col · split

Export: DESIGN.md

# Liquid Death — Design System

> light, bold, high, tailwind — deep decode (measured live)

## Colors

| Role | Value |
|------|-------|
| bg | `#FFFFFF` |
| surface | `#EFEFEF` |
| border | `#D8D8D8` |
| text | `#000000` |
| text_muted | `#606060` |
| primary | `#2563EB` |
| accent | `#3860BE` |
| link | `#3860BE` |
| secondary | `#CBA14F` |
| button_bg | `transparent` |
| button_text | `#FFFFFF` |

**Using these colors**

- **Action color** `#3860BE` — the single interactive color; it appears only on things you click or must notice (buttons, key highlights), never on large fills or backgrounds.
- `accent`, `link` are all `#3860BE` — one role, not several (your action color).
- **accent** `#3860BE` — THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed.
- **primary** `#2563EB` — a brand color — but the call-to-action uses #3860BE, not this.
- **secondary** `#CBA14F` — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
- **Page coverage** (full-page screenshot pixels): `#0E1015` 41.3% · `#000000` 22% · `#FEFEFE` 14.9% · `#303335` 12.4%

## Typography

- Heading: **Acumin Pro** _(free fallback: Newsreader)_
- Body: **Roboto**

| Role | Size / weight · line-height · tracking |
|------|------------------------------------------|
| hero | 60px / 700 · lh 60px |
| h2 | 56px / 700 · lh 56px |
| h3 | 45px / 700 · lh 28px |
| body | 16px / 400 · lh 16px |
| small | 14px / 400 · lh 14px |
| eyebrow | 16px / 700 · tracking 1px |

- Weight ladder: 400 · 500 · 600 · 700 — use these exact measured weights, not the 400/600 defaults.

> **Fonts —** Acumin Pro may be proprietary — safe free fallback: Newsreader (Google Fonts). Roboto — free, on Google.

## Spacing
- base unit: 4px (inferred from the measured scale)
- measured scale: 6px, 8px, 9px, 10px, 12px, 13px, 16px, 20px, 24px, 32px — snap all gaps/padding to these
- section rhythm: 64px top/bottom padding per section (measured)

## Radius
- base: 3px
- button: 0px
- card: 100px
- sharp: 2px

## Buttons

| Button | Fill / text | Border | Radius | Padding | Font | Shadow |
|--------|-------------|--------|--------|---------|------|--------|
| primary | `#000000` / `#FFFFFF` | 2px solid rgb(255, 255, 255) | 0px | 0px 0px 0px 0px | 400 16px | none |

**States (measured, not guessed)**

- primary focus: outline `2px auto rgb(0, 0, 0)`

## Shadows (elevation)
- card: `rgba(0, 0, 0, 0.15) 0px 4px 12px 0px`

## Motion
- durations: 500ms (dominant) · 200ms · 250ms
- easings: `ease` (dominant) · `cubic-bezier(0.4, 0, 0.2, 1)`
- animated properties: color, background-color, opacity, border-color

Micro-interactions use the dominant duration + easing; nothing on the page animates slower than the longest duration above — don't invent springier motion.

## Their own tokens (verbatim from :root)

| Token | Value |
|-------|-------|
| `--kl-reviews-color-light-gray` | `#e9e9eb` |
| `--rb-smart-search-quick-view-product-title-color` | `#232323` |
| `--rb-smart-search-results-reviews-background-color` | `#E5E5E5` |
| `--rb-smart-search-results-product-title-color` | `#232323` |
| `--rb-widget-input-border-focus-color` | `#ffffff` |
| `--rb-smart-search-results-pagination-button-text-color` | `#000000` |
| `--rb-smart-search-results-product-price-sale-color` | `#39a25f` |
| `--rb-smart-search-quick-view-button-background-color` | `#ffffff` |
| `--rb-smart-search-results-product-price-compare-at-color` | `#757575` |
| `--rb-widget-option-selected-color` | `#ffffff` |
| `--rb-smart-search-quick-view-button-text-color` | `#000000` |
| `--rb-smart-search-results-content-inactive-tab-color` | `#546b7d` |

_…and 23 more measured on the page._

Prefer these names when extending their system — it's the brand's actual vocabulary.

## Layout (measured)
- container max 1310px · common grid: 2-col
- nav: 64px relative

| Section (y) | Height | Cols | Gap | Pad y | Split |
|---|---|---|---|---|---|
| 24 | 737 | — | — | 0/0 | — |
| 881 | 669 | — | — | 0/64 | — |
| 1550 | 504 | — | — | 0/32 | — |
| 2156 | 431 | — | — | 0/0 | — |
| 2587 | 517 | — | — | 30/32 | — |
| 2617 | 447 | 2 | 16 | 0/0 | — |
| 3103 | 757 | — | — | 0/0 | — |

## Motion choreography (measured)
Load order: `div.rebuy-skeleton-text`×12 @0ms → `div.swiper` @616ms → `div.otFlat` @831ms → `div.needsclick` @3674ms → `div.needsclick` @3674ms → `div.swiper-wrapper` @3793ms
- `div.needsclick` — opacity 0→1 — 350ms ease
- scroll reveal: 1 elements rest at opacity 0, animate in over 350ms (0 revealed during the drive).
- overlay dialog (auto-opened): panel rgba(20, 20, 20, 0.6) · r 0px
  - enter: opacity from 0 · 350ms linear
  - exit: opacity from 1 · 350ms linear | transform+opacity from translate3d(0px, 10%, 0px),0 · 350ms linear

Rebuild the timeline, not just the durations — order, delays and staggers above are the choreography.

## Components (measured)
- input: h 42px · r 0px · border 1px solid rgb(153, 153, 153) · bg #FFFFFF · placeholder #6B7280
  - focus ring: `2px solid rgba(0, 0, 0, 0)` — this exact construction, don't invent your own
- link: #FFFFFF · no underline — hover #0F0F0F

## Responsive (measured)
- breakpoints: 400px · 640px · 750px · 768px · 850px · 1024px
- mobile (390px): body 16px · nav: hamburger

## How to apply
Paste the Tailwind `@theme` (or CSS variables) as your base, then build each
section to its spec — verify every color, radius, and font against these tokens.
Hover/focus states, shadows and motion timings above are measured from the live page — match them exactly, don't re-guess them.

---

> **Decoded with Mozaika** — measured live, not guessed. Full decoded design system + one-command install: mozaika.design/ds/liquid-death

Export: Tailwind v4 (@theme)

@theme {
  /* action color #3860BE — the one interactive color; buttons/links/emphasis only, never large fills. */
  --color-bg: #FFFFFF;
  --color-surface: #EFEFEF;
  --color-border: #D8D8D8;
  --color-text: #000000;
  --color-text-muted: #606060;
  --color-primary: #2563EB;  /* a brand color — but the call-to-action uses #3860BE, not this. */
  --color-accent: #3860BE;  /* THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. */
  --color-link: #3860BE;  /* inline text links — shares the action color. */
  --color-secondary: #CBA14F;  /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
  --color-button-bg: transparent;
  --color-button-text: #FFFFFF;
  /* fonts: Acumin Pro may be proprietary — safe free fallback: Newsreader (Google Fonts). Roboto — free, on Google. */
  --font-heading: "Acumin Pro", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --font-body: "Roboto", system-ui, -apple-system, 'Segoe UI', sans-serif;
  /* measured weights: 400, 500, 600, 700 — use these, not 400/600 */
  --text-hero: 60px; --font-weight-hero: 700; --leading-hero: 60px;
  --text-h2: 56px; --font-weight-h2: 700; --leading-h2: 56px;
  --text-h3: 45px; --font-weight-h3: 700; --leading-h3: 28px;
  --text-body: 16px; --font-weight-body: 400; --leading-body: 16px;
  --text-small: 14px; --font-weight-small: 400; --leading-small: 14px;
  --text-eyebrow: 16px; --font-weight-eyebrow: 700; --tracking-eyebrow: 1px;
  --radius-base: 3px;
  --radius-button: 0px;
  --radius-card: 100px;
  --radius-sharp: 2px;
  --shadow-card: rgba(0, 0, 0, 0.15) 0px 4px 12px 0px;
  --outline-focus: 2px auto rgb(0, 0, 0);  /* measured focus ring */
  --ease-brand: ease;
  --duration-fast: 200ms;  /* use: duration-[var(--duration-fast)] */
  --duration-base: 250ms;
  --duration-slow: 500ms;
  --section-y: 64px;  /* per-section vertical padding (measured) */
  --spacing: 4px;  /* measured base — drives the p-*/gap-* scale. steps seen on the page: 6, 8, 9, 10, 12, 13, 16, 20, 24, 32px */
}

Export: CSS variables

:root {
  /* action color #3860BE — the one interactive color; buttons/links/emphasis only, never large fills. */
  --bg: #FFFFFF;
  --surface: #EFEFEF;
  --border: #D8D8D8;
  --text: #000000;
  --text-muted: #606060;
  --primary: #2563EB;  /* a brand color — but the call-to-action uses #3860BE, not this. */
  --accent: #3860BE;  /* THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. */
  --link: #3860BE;  /* inline text links — shares the action color. */
  --secondary: #CBA14F;  /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
  --button-bg: transparent;
  --button-text: #FFFFFF;
  --font-heading: "Acumin Pro", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --font-body: "Roboto", system-ui, -apple-system, 'Segoe UI', sans-serif;
  --text-hero: 60px; --weight-hero: 700; --leading-hero: 60px;
  --text-h2: 56px; --weight-h2: 700; --leading-h2: 56px;
  --text-h3: 45px; --weight-h3: 700; --leading-h3: 28px;
  --text-body: 16px; --weight-body: 400; --leading-body: 16px;
  --text-small: 14px; --weight-small: 400; --leading-small: 14px;
  --text-eyebrow: 16px; --weight-eyebrow: 700; --tracking-eyebrow: 1px;
  --radius: 3px;
  --radius-button: 0px;
  --radius-card: 100px;
  --radius-sharp: 2px;
  --shadow-card: rgba(0, 0, 0, 0.15) 0px 4px 12px 0px;
  --focus-ring: 2px auto rgb(0, 0, 0);
  --ease: ease;
  --duration-fast: 200ms;
  --duration-base: 250ms;
  --duration-slow: 500ms;
  --section-y: 64px;
}

/* their own tokens, verbatim from the site's :root */
:root {
  --kl-reviews-color-light-gray: #e9e9eb;
  --rb-smart-search-quick-view-product-title-color: #232323;
  --rb-smart-search-results-reviews-background-color: #E5E5E5;
  --rb-smart-search-results-product-title-color: #232323;
  --rb-widget-input-border-focus-color: #ffffff;
  --rb-smart-search-results-pagination-button-text-color: #000000;
  --rb-smart-search-results-product-price-sale-color: #39a25f;
  --rb-smart-search-quick-view-button-background-color: #ffffff;
  --rb-smart-search-results-product-price-compare-at-color: #757575;
  --rb-widget-option-selected-color: #ffffff;
  --rb-smart-search-quick-view-button-text-color: #000000;
  --rb-smart-search-results-content-inactive-tab-color: #546b7d;
}
/* fonts: Acumin Pro may be proprietary — safe free fallback: Newsreader (Google Fonts). Roboto — free, on Google. */