Plaid — Design System
Plaid connects banks in its own Plaid Sans at 76px/500 with gradient-masked fills, Cern handling nav and 6px-radius buttons, and a spacious 20-30px body rhythm. Data-flow diagrams in the brand's teal-to-lime range show money moving — fintech's connective tissue drawn with the polish of the consumer apps it powers.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/ds/plaid.
Tokens
Plaid's decoded design system: background #FFFFFF, text #111111, accent #0A85EA, link #0A85EA, primary #012E37; type scale h1 76px / h2 20px / body 24px; 4px spacing base; 6px base radius. The single interactive/action color is #02294B — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.
Color roles
| Role | Value |
|---|---|
| bg | #FFFFFF |
| surface | #F0F0F0 |
| border | #DBDBDB |
| text | #111111 |
| text_muted | #6B6B6B |
| primary | #012E37 |
| accent | #0A85EA |
| link | #0A85EA |
| secondary | #F44E66 |
| button_bg | #02294B |
| button_text | #111112 |
Using these colors
- Action color
#02294B— the single interactive color; only on things you click or must notice, never large fills. accent,linkare all#0A85EA— one role, not several (the action color).- accent
#0A85EA— accent for emphasis — keep it rare on the page. - primary
#012E37— a brand color — but the call-to-action uses #02294B, not this. - secondary
#F44E66— optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
Typography
- Heading: Helvetica Neue
- Body: Cern
- h1: 76px
- h2: 20px
- body: 24px
Spacing
- base unit: 4px
- scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px
Radii
- base: 6px
- button: 100px
Per-section tokens (8)
Export: DESIGN.md
# Plaid — Design System > light, professional, medium, material Plaid connects banks in its own Plaid Sans at 76px/500 with gradient-masked fills, Cern handling nav and 6px-radius buttons, and a spacious 20-30px body rhythm. Data-flow diagrams in the brand's teal-to-lime range show money moving — fintech's connective tissue drawn with the polish of the consumer apps it powers. ## Colors | Role | Value | |------|-------| | bg | `#FFFFFF` | | surface | `#F0F0F0` | | border | `#DBDBDB` | | text | `#111111` | | text_muted | `#6B6B6B` | | primary | `#012E37` | | accent | `#0A85EA` | | link | `#0A85EA` | | secondary | `#F44E66` | | button_bg | `#02294B` | | button_text | `#111112` | **Using these colors** - **Action color** `#02294B` — the single interactive color; it appears only on things you click or must notice (buttons, key highlights), never on large fills or backgrounds. - `accent`, `link` are all `#0A85EA` — one role, not several. - **accent** `#0A85EA` — accent for emphasis — keep it rare on the page. - **primary** `#012E37` — a brand color — but the call-to-action uses #02294B, not this. - **secondary** `#F44E66` — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. ## Typography - Heading: **Helvetica Neue** - Body: **Cern** _(free fallback: Newsreader)_ - h1: 76px - h2: 20px - body: 24px > **Fonts —** Helvetica Neue — system font, no web load needed. Cern may be proprietary — safe free fallback: Newsreader (Google Fonts). ## Spacing - base unit: 4px - scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px ## Radius - base: 6px - button: 100px ## Primary button - bg `#02294B` · text `#111112` · radius 100px ## How to apply Paste the Tailwind `@theme` (or CSS variables) as your base, then build each section to its spec — verify every color, radius, and font against these tokens.
Export: Tailwind v4 (@theme)
@theme {
/* action color #02294B — the one interactive color; buttons/links/emphasis only, never large fills. */
--color-bg: #FFFFFF;
--color-surface: #F0F0F0;
--color-border: #DBDBDB;
--color-text: #111111;
--color-text-muted: #6B6B6B;
--color-primary: #012E37; /* a brand color — but the call-to-action uses #02294B, not this. */
--color-accent: #0A85EA; /* accent for emphasis — keep it rare on the page. */
--color-link: #0A85EA; /* inline text links and link-styled controls. */
--color-secondary: #F44E66; /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
--color-button-bg: #02294B; /* primary-button fill — the main call-to-action color. */
--color-button-text: #111112;
/* fonts: Helvetica Neue — system font, no web load needed. Cern may be proprietary — safe free fallback: Newsreader (Google Fonts). */
--font-heading: "Helvetica Neue", system-ui, -apple-system, 'Segoe UI', sans-serif;
--font-body: "Cern", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
--text-h1: 76px;
--text-h2: 20px;
--text-body: 24px;
--radius-base: 6px;
--radius-button: 100px;
--spacing-1: 2px;
--spacing-2: 4px;
--spacing-3: 6px;
--spacing-4: 8px;
--spacing-5: 12px;
--spacing-6: 16px;
--spacing-7: 24px;
--spacing-8: 32px;
}Export: CSS variables
:root {
/* action color #02294B — the one interactive color; buttons/links/emphasis only, never large fills. */
--bg: #FFFFFF;
--surface: #F0F0F0;
--border: #DBDBDB;
--text: #111111;
--text-muted: #6B6B6B;
--primary: #012E37; /* a brand color — but the call-to-action uses #02294B, not this. */
--accent: #0A85EA; /* accent for emphasis — keep it rare on the page. */
--link: #0A85EA; /* inline text links and link-styled controls. */
--secondary: #F44E66; /* optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two. */
--button-bg: #02294B; /* primary-button fill — the main call-to-action color. */
--button-text: #111112;
--font-heading: "Helvetica Neue", system-ui, -apple-system, 'Segoe UI', sans-serif;
--font-body: "Cern", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
--radius: 6px;
--radius-button: 100px;
}
/* fonts: Helvetica Neue — system font, no web load needed. Cern may be proprietary — safe free fallback: Newsreader (Google Fonts). */