SSENSE — Design System
SSENSE is fashion-editorial brutalism: Times Now serif at 100px/400 setting magazine headlines ('How Brick Became a Status Symbol...') in grey #333333, Favorit at 20px for the commerce, zero border-radius anywhere. Product photography floats on clinical white while the type flips between broadsheet and price tag — a store art-directed like a culture journal, which is the brand.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/ds/ssense.
Tokens
SSENSE's decoded design system: background #FFFFFF, text #000000, accent #FF2B00, link #FF2B00, primary #CC0000; type scale h1 100px / h2 53.2px / body 20px; 4px spacing base; 0px base radius. The single interactive/action color is #FF2B00 — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.
Color roles
| Role | Value |
|---|---|
| bg | #FFFFFF |
| surface | #EFEFEF |
| border | #D8D8D8 |
| text | #000000 |
| text_muted | #606060 |
| primary | #CC0000 |
| accent | #FF2B00 |
| link | #FF2B00 |
Using these colors
- Action color
#FF2B00— the single interactive color; only on things you click or must notice, never large fills. accent,linkare all#FF2B00— one role, not several (the action color).- accent
#FF2B00— THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. - primary
#CC0000— a brand color — but the call-to-action uses #FF2B00, not this.
Typography
- Heading: JHA Times Now
- Body: Favorit SSENSE Inter
- h1: 100px
- h2: 53.2px
- body: 20px
Spacing
- base unit: 4px
- scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px
Radii
- base: 0px
- button: 0px
Per-section tokens (10)
- Banner
- Hero
- Feature
- Gallery / Showcase
- Gallery / Showcase
- Feature
- Gallery / Showcase
- Feature
- CTA / Sign-up
- Gallery / Showcase
Export: DESIGN.md
# SSENSE — Design System
> light, modern, medium, custom
SSENSE is fashion-editorial brutalism: Times Now serif at 100px/400 setting magazine headlines ('How Brick Became a Status Symbol...') in grey #333333, Favorit at 20px for the commerce, zero border-radius anywhere. Product photography floats on clinical white while the type flips between broadsheet and price tag — a store art-directed like a culture journal, which is the brand.
## Colors
| Role | Value |
|------|-------|
| bg | `#FFFFFF` |
| surface | `#EFEFEF` |
| border | `#D8D8D8` |
| text | `#000000` |
| text_muted | `#606060` |
| primary | `#CC0000` |
| accent | `#FF2B00` |
| link | `#FF2B00` |
**Using these colors**
- **Action color** `#FF2B00` — the single interactive color; it appears only on things you click or must notice (buttons, key highlights), never on large fills or backgrounds.
- `accent`, `link` are all `#FF2B00` — one role, not several (your action color).
- **accent** `#FF2B00` — THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed.
- **primary** `#CC0000` — a brand color — but the call-to-action uses #FF2B00, not this.
## Typography
- Heading: **JHA Times Now** _(free fallback: Newsreader)_
- Body: **Favorit SSENSE Inter** _(free fallback: Newsreader)_
- h1: 100px
- h2: 53.2px
- body: 20px
> **Fonts —** JHA Times Now may be proprietary — safe free fallback: Newsreader (Google Fonts). Favorit SSENSE Inter may be proprietary — safe free fallback: Newsreader (Google Fonts).
## Spacing
- base unit: 4px
- scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px
## Radius
- base: 0px
- button: 0px
## Primary button
- bg `None` · text `None` · radius None
## How to apply
Paste the Tailwind `@theme` (or CSS variables) as your base, then build each
section to its spec — verify every color, radius, and font against these tokens.Export: Tailwind v4 (@theme)
@theme {
/* action color #FF2B00 — the one interactive color; buttons/links/emphasis only, never large fills. */
--color-bg: #FFFFFF;
--color-surface: #EFEFEF;
--color-border: #D8D8D8;
--color-text: #000000;
--color-text-muted: #606060;
--color-primary: #CC0000; /* a brand color — but the call-to-action uses #FF2B00, not this. */
--color-accent: #FF2B00; /* THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. */
--color-link: #FF2B00; /* inline text links — shares the action color. */
/* fonts: JHA Times Now may be proprietary — safe free fallback: Newsreader (Google Fonts). Favorit SSENSE Inter may be proprietary — safe free fallback: Newsreader (Google Fonts). */
--font-heading: "JHA Times Now", "Newsreader", Georgia, 'Times New Roman', serif;
--font-body: "Favorit SSENSE Inter", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
--text-h1: 100px;
--text-h2: 53.2px;
--text-body: 20px;
--radius-base: 0px;
--radius-button: 0px;
--spacing-1: 2px;
--spacing-2: 4px;
--spacing-3: 6px;
--spacing-4: 8px;
--spacing-5: 12px;
--spacing-6: 16px;
--spacing-7: 24px;
--spacing-8: 32px;
}Export: CSS variables
:root {
/* action color #FF2B00 — the one interactive color; buttons/links/emphasis only, never large fills. */
--bg: #FFFFFF;
--surface: #EFEFEF;
--border: #D8D8D8;
--text: #000000;
--text-muted: #606060;
--primary: #CC0000; /* a brand color — but the call-to-action uses #FF2B00, not this. */
--accent: #FF2B00; /* THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. */
--link: #FF2B00; /* inline text links — shares the action color. */
--font-heading: "JHA Times Now", "Newsreader", Georgia, 'Times New Roman', serif;
--font-body: "Favorit SSENSE Inter", "Newsreader", system-ui, -apple-system, 'Segoe UI', sans-serif;
--radius: 0px;
--radius-button: 0px;
}
/* fonts: JHA Times Now may be proprietary — safe free fallback: Newsreader (Google Fonts). Favorit SSENSE Inter may be proprietary — safe free fallback: Newsreader (Google Fonts). */