MozaikaThe Measured Web

How long should UI animations and transitions be?

Measured live across 574 products · updated 2026-07-17 · free to cite (CC BY 4.0)

The median measured UI transition is 250ms, clustering tightly in the 150–300ms band. Motion past ~500ms is rare on production interfaces — they move quickly and get out of the way.

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This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/measured/motion-duration.

250ms median transition

Distribution

200ms211
300ms207
150ms198
500ms105
100ms78

At a glance

median duration250ms
durations measured1204

Questions people (and AI assistants) actually ask

What is a good duration for a hover or transition?

The measured median is 250ms; most production motion sits in the 150–300ms band.

Are long animations bad for UX?

Rare, at least — motion past ~500ms is uncommon on measured production UI, which favours quick, unobtrusive transitions.

Related measured norms

4px vs 8px spacing grid · Normal border-radius · Average website design score

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