Plaid — Design Score: 78/100 (grade B)
Strong typography and buttons, but spacing feels cramped and motion lacks staged moments—UX feels efficient, not inviting.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/score/plaid.com.
The four measured dimensions
- Typography & Hierarchy: 88/100
- Color & Contrast: 77/100
- Spacing & Layout: 69/100
- Motion & Polish: 74/100
What we measured
- Typography & Hierarchy — type ladder rhythm: 1.25× · 1.07× · 3.33× · 1.12× (23.3/35)
- Typography & Hierarchy — weight contrast: [300, 400, 600] (spread 300) (20.0/20)
- Typography & Hierarchy — body line-height: 1.50 (15.0/15)
- Typography & Hierarchy — heading line-height: 1.00 (10.0/10)
- Typography & Hierarchy — size discipline: 5 (20.0/20)
- Color & Contrast — body text contrast (WCAG): 18.88:1 (30.0/30)
- Color & Contrast — primary button contrast: 8.43:1 (10.0/10)
- Color & Contrast — accent discipline: 3 (20.0/20)
- Color & Contrast — surface coverage: 31% dominant (7.0/20)
- Color & Contrast — scheme consistency: light (10.0/20)
- Spacing & Layout — spacing grid: 4px grid · 78% confidence (27.3/35)
- Spacing & Layout — grid adherence: 7/12 on 4px (14.6/25)
- Spacing & Layout — structure & responsive: 2 breakpoints (15.0/15)
- Motion & Polish — motion tokens: 100ms dominant (20.6/25)
- Motion & Polish — choreography: 0 reveal candidates (10.0/20)
Every line above is read from the live DOM — the exact contrast ratio, the detected spacing grid, the forced hover states — not an AI's guess from a screenshot.
Top fixes
- Normalize type ladder—eliminate the 3.33× jump
- Enforce 4px spacing grid on all containers
- Add scroll-triggered reveal motion to key sections
The comprehensive report — every fix with why + the exact how-to — is part of Mozaika Pro.
An automated measurement of Plaid's publicly-visible design (color, type, spacing, motion) — not affiliated with plaid.com. Removal requests: hello@mozaika.design.