Target — Design Score: 83/100 (grade B)
Strong typography & motion polish (93, 90); spacing is cramped & chaotic (61)—users hit dense walls, not clear paths.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/score/target.com.
The four measured dimensions
- Typography & Hierarchy: 93/100
- Color & Contrast: 82/100
- Spacing & Layout: 61/100
- Motion & Polish: 90/100
What we measured
- Typography & Hierarchy — type ladder rhythm: 1.46× · 1.47× · 2.38× · 1.14× (28.4/35)
- Typography & Hierarchy — weight contrast: [400, 700] (spread 300) (20.0/20)
- Typography & Hierarchy — body line-height: 1.38 (15.0/15)
- Typography & Hierarchy — heading line-height: 1.00 (10.0/10)
- Typography & Hierarchy — size discipline: 5 (20.0/20)
- Color & Contrast — body text contrast (WCAG): 12.63:1 (30.0/30)
- Color & Contrast — primary button contrast: 5.89:1 (10.0/10)
- Color & Contrast — accent discipline: 3 (20.0/20)
- Color & Contrast — surface coverage: 42% dominant (12.1/20)
- Color & Contrast — scheme consistency: light (10.0/20)
- Spacing & Layout — spacing grid: 4px grid · 88% confidence (30.8/35)
- Spacing & Layout — grid adherence: 6/12 on 4px (12.5/25)
- Spacing & Layout — breathing room: 0.57 density · dense (2.4/25)
- Spacing & Layout — structure & responsive: 2 breakpoints (15.0/15)
- Motion & Polish — motion tokens: 350ms dominant (25.0/25)
- Motion & Polish — choreography: 0 reveal candidates (10.0/20)
Every line above is read from the live DOM — the exact contrast ratio, the detected spacing grid, the forced hover states — not an AI's guess from a screenshot.
Top fixes
- Enforce spacing grid adherence across all components
- Reduce ink density from 0.57 to 0.45–0.50
- Add scroll-reveal choreography to hero, cards, and CTAs
The comprehensive report — every fix with why + the exact how-to — is part of Mozaika Pro.
An automated measurement of Target's publicly-visible design (color, type, spacing, motion) — not affiliated with target.com. Removal requests: hello@mozaika.design.