Calm — design system & UI screens

Consumer · 1 screen · 8 sections · calm.com

The hero is a full-bleed photographic mountain-and-lake landscape with a transparent nav, beneath which a centered serif-meets-sans headline "Calm your mind. Change your life." sits over a soft sky-to-cream gradient with a violet primary CTA and a ghost secondary button. The signature element is the diagonally-tilted, overlapping carousel of Sleep Story / content cover tiles that fans across the page like a deck of cards, giving an immersive editorial feel no generic SaaS uses. The whole page flows through a continuous calm blue-to-cream gradient, anchored by a real ocean-wave photo band around the pricing block and closing on a deep navy footer.

Open in Mozaika →

This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/website/calm.

Decoded design system

Calm's decoded design system: background #F7F7F7, text #000000, accent #176293, link #176293, primary #1A3E6F; type scale h1 49.5px / h2 36px / body 18px; 4px spacing base; 100px base radius. The single interactive/action color is #176293 — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.

Color roles

Role	Value
bg	`#F7F7F7`
surface	`#E8E8E8`
border	`#D1D1D1`
text	`#000000`
text_muted	`#5D5D5D`
primary	`#1A3E6F`
accent	`#176293`
link	`#176293`
secondary	`#555BE4`

Using these colors

Action color #176293 — the single interactive color; only on things you click or must notice, never large fills.
accent, link are all #176293 — one role, not several (the action color).
accent #176293 — THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed.
primary #1A3E6F — a brand color — but the call-to-action uses #176293, not this.
secondary #555BE4 — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.

Typography

h1: 49.5px
h2: 36px
body: 18px

Spacing

base unit: 4px
scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px

Radii

base: 100px
button: 100px

Full design system, per-section tokens & DESIGN.md / Tailwind / CSS exports →

Screens

Calm meditation app landing with full-bleed mountain-lake hero and serene blue gradient flow