Coda — design system & UI screens
The hero is split into a light-blue "Your team can do a lot for free" headline band sitting above a saturated royal-blue "Maker Billing" explainer block whose signature element is a three-row inline legend (Doc Makers / Editors / Viewers labeled Paid / Always free) that visually teaches Coda's unusual per-maker pricing model before any plan is shown. Below, four white pricing cards (Free, Pro, Team, Enterprise) carry a top accent rule and per-feature checklists, followed by a beige "Coda AI is included" promo strip with a product screenshot. The defining feature is the massive full-width "Compare plans" matrix with collapsible category rows (Collaboration, Workspace, Security) and dense brand-logo integration grids, capped by a black FAQ accordion section.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/website/coda.
Decoded design system
Coda's decoded design system: background #FFFFFF, text #212121, accent #000000, link #FFE6C9, primary #FFF6EC; type scale h1 72px / h2 38px / body 16px; 4px spacing base; 8px base radius. The single interactive/action color is #000000 — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.
Color roles
| Role | Value |
|---|---|
| bg | #FFFFFF |
| surface | #F1F1F1 |
| border | #DDDDDD |
| text | #212121 |
| text_muted | #757575 |
| primary | #FFF6EC |
| accent | #000000 |
| link | #FFE6C9 |
| secondary | #00ABEC |
| button_bg | #000000 |
| button_text | #FFFFFF |
Using these colors
- Action color
#000000— the single interactive color; only on things you click or must notice, never large fills. accent,button_bgare all#000000— one role, not several (the action color).- accent
#000000— THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. - primary
#FFF6EC— a neutral UI color (chips, tags, icon fills, chrome), not the action color (action = #000000). - link
#FFE6C9— fails contrast on the background (~1.2:1) — this is a dark UI color, NOT a readable link; use the text or action color for links (verify against the reference). - secondary
#00ABEC— optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
Typography
- Heading: Calibre
- Body: Inter
- h1: 72px
- h2: 38px
- body: 16px
Spacing
- base unit: 4px
- scale: 2px, 4px, 8px, 10px, 12px, 16px, 20px, 24px, 28px, 29px
Radii
- base: 8px
- button: 12px
Shadow
rgb(33, 33, 33) 0px 0px 0px 1.5px inset
Shadows (elevation)
- card:
rgba(0, 0, 0, 0.06) 0px 12px 24px -5px, rgba(0, 0, 0, 0.06) 0px 5px 10px -6px
Motion
Micro-interactions run at 150ms (dominant) with ease.
- durations: 150ms · 50ms · 250ms
- easings:
ease - animated properties: transform, background-color, color, fill
Native design tokens
| Token | Value |
|---|---|
--header-background-rbga | rgba(255,255,255,100%) |
--header-no-background-rbga | rgba(255,255,255,0%) |
--sanity-header-padding-size | 32px 32px |
Button states (measured)
- primary hover: box-shadow
rgba(0, 20, 20, 0.2) 0px 8px 24px 0px· background#212121· transformmatrix(1.02, 0, 0, 1.02, 0, 0)
Layout (measured)
- container max-width:
1200px - nav: 141px sticky
Motion choreography (measured)
Load order: div.otFlat
Responsive (measured)
- breakpoints: 500px · 550px · 600px · 699px · 896px · 920px
- mobile (390px): nav hamburger
Full design system, per-section tokens & DESIGN.md / Tailwind / CSS exports →
Screens
Sections (10)
- Hero — Full-width hero with centered headline and CTA
- Feature — Role-based feature comparison with pricing tiers
- Pricing / Plans — Four-tier pricing cards with toggle and comparison table
- Comparison — Pricing tier comparison table with feature rows
- Comparison — Collaboration and Sharing Features Comparison Table
- Comparison — Tiered feature comparison table with four plan levels
- FAQ — FAQ section with expandable accordion questions
- FAQ — Collapsible FAQ about Coda AI pricing and credits
- FAQ — Pricing and billing FAQ accordion
- Footer — Multi-column navigation footer with legal links and social icons