Beehiiv — design system & UI screens
Dark hero with pink keyword over a layered newsletter dashboard and a TIME/Newsweek/Adobe logo wall.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/website/beehiiv.
Decoded design system
Beehiiv's decoded design system: background #FFFFFF, text #060419, accent #060419, link #060419, primary #131125; type scale h1 72px / h2 48px / body 14px; 8px spacing base; 8px base radius. The single interactive/action color is #060419 — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.
Color roles
| Role | Value |
|---|---|
| bg | #FFFFFF |
| surface | #F0EFF1 |
| border | #D9D9DC |
| text | #060419 |
| text_muted | #646370 |
| primary | #131125 |
| accent | #060419 |
| link | #060419 |
| secondary | #C4C2D6 |
| button_bg | #060419 |
| button_text | #FFFFFF |
Using these colors
- Action color
#060419— the single interactive color; only on things you click or must notice, never large fills. accent,link,button_bgare all#060419— one role, not several (the action color).- accent
#060419— THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. - primary
#131125— a brand color — but the call-to-action uses #060419, not this. - secondary
#C4C2D6— optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
Typography
- Heading: SatoshiFont
- Body: SatoshiFont
- h1: 72px
- h2: 48px
- body: 14px
Spacing
- base unit: 8px
- scale: 4px, 8px, 10px, 12px, 16px, 20px, 24px, 32px, 40px, 64px
Radii
- base: 8px
- button: 0px
Shadows (elevation)
- subtle:
rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 4px 6px -1px, rgba(0, 0, 0, 0.1) 0px 2px 4px -2px
Motion
Micro-interactions run at 125ms (dominant) with cubic-bezier(0.4, 0, 0.2, 1).
- durations: 125ms · 300ms · 200ms
- easings:
cubic-bezier(0.4, 0, 0.2, 1)·ease-out - animated properties: transform, color, background-color, border-color
Native design tokens
| Token | Value |
|---|---|
--PhoneInput-color--focus | #03b2cb |
--PhoneInputCountrySelectArrow-color--focus | #03b2cb |
--PhoneInputCountryFlag-borderColor | #00000080 |
--PhoneInputCountryFlag-borderColor--focus | #03b2cb |
--PhoneInputCountryFlag-backgroundColor--loading | #0000001a |
--rt-color-white | #fff |
--rt-color-dark | #222 |
--rt-color-success | #8dc572 |
--rt-color-error | #be6464 |
--rt-color-warning | #f0ad4e |
…and 44 more measured on the page.
Button states (measured)
- primary hover: box-shadow
rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0) 0px 0px 0px 0px, rgba(0, 0, 0, 0.1) 0px 10px 15px -3px, rgba(0, 0, 0, 0.1) 0px 4px 6px -4px· background#060419· color#FFFFFF - primary focus: outline
1px auto rgb(16, 16, 16)
Layout (measured)
- container max-width:
1180px
Motion choreography (measured)
Load order: div.trusted-newsletters-trac → div.ticker-image-container×4 → div.ticker-image-container×2 → div.animate-fadeIn
Scroll reveal: 4 elements rest at opacity 0, translateY(64px), animate in over 0.5s cubic-bezier(0.4, 0, 0.2, 1).
Responsive (measured)
- breakpoints: 480px · 600px · 640px · 768px · 800px · 992px
- mobile (390px): hero 42px · nav inline
Full design system, per-section tokens & DESIGN.md / Tailwind / CSS exports →
Screens
Sections (13)
- Hero — beehiiv hero
- Logo Wall — Trusted-by logo wall
- Feature — Stand out in the inbox
- Feature — No-code website builder
- Feature — Ad network monetization
- Pricing / Plans — Pricing plans
- Bento Grid — More than just newsletters
- Testimonial / Social Proof — Sung Jae Park testimonial
- Feature — Platform for every creator
- Integrations — Tool integrations
- FAQ — FAQ accordion
- CTA / Sign-up — Ready to build CTA
- Footer — Footer