HeyGen — design system & UI screens
Light hero with blue accent beside a glossy AI-avatar render; script-to-video with no crew.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/website/heygen.
Decoded design system
HeyGen's decoded design system: background #FFFFFF, text #0A0A0B, accent #00C3FF, link #00C3FF, primary #DFF8FF; type scale h1 80px / h2 56px / body 80px; 4px spacing base; 10px base radius. The single interactive/action color is #00C3FF — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.
Color roles
| Role | Value |
|---|---|
| bg | #FFFFFF |
| surface | #F0F0F0 |
| border | #DADADA |
| text | #0A0A0B |
| text_muted | #676767 |
| primary | #DFF8FF |
| accent | #00C3FF |
| link | #00C3FF |
| secondary | #F9ECFF |
| button_bg | #00C3FF |
| button_text | #171717 |
Using these colors
- Action color
#00C3FF— the single interactive color; only on things you click or must notice, never large fills. accent,link,button_bgare all#00C3FF— one role, not several (the action color).- accent
#00C3FF— THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed. - primary
#DFF8FF— a neutral UI color (chips, tags, icon fills, chrome), not the action color (action = #00C3FF). - secondary
#F9ECFF— optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
Typography
- Heading: TT Norms Pro
- Body: TT Norms Pro
- h1: 80px
- h2: 56px
- body: 80px
Spacing
- base unit: 4px
- scale: 3px, 4px, 8px, 10px, 12px, 14px, 16px, 20px, 24px, 30px
Radii
- base: 10px
- button: 12px
Motion
Micro-interactions run at 150ms (dominant) with cubic-bezier(0.4, 0, 0.2, 1).
- durations: 150ms · 200ms · 300ms
- easings:
cubic-bezier(0.4, 0, 0.2, 1)·cubic-bezier(0, 0, 0.2, 1) - animated properties: color, background-color, border-color, outline-color
Native design tokens
| Token | Value |
|---|---|
--background | #fff |
--foreground | #171717 |
--color-dark-green | #233717 |
--color-heygen-gray-carbon | #333 |
--color-slate-200 | oklch(92.9% .013 255.508) |
--color-pink-500 | #f3a6ff |
--color-neutral-600 | oklch(43.9% 0 0) |
--color-pink-950 | #3e2b4e |
--color-blue-700 | oklch(48.8% .243 264.376) |
--color-neutral-300 | oklch(87% 0 0) |
…and 110 more measured on the page.
Button states (measured)
- primary hover: background
#333333 - primary focus: outline
1px auto rgb(16, 16, 16)
Layout (measured)
- container max-width:
1280px - nav: 84px sticky
- common grid: 2 columns
Motion choreography (measured)
Load order: div.pointer-events-none → div.flex×2 → path → div.animate-[fadeSlideIn_0.3
Responsive (measured)
- breakpoints: 768px
- mobile (390px): hero 40px · nav hamburger
Full design system, per-section tokens & DESIGN.md / Tailwind / CSS exports →
Screens
Sections (16)
- Hero — HeyGen hero
- Stats / Metrics — Usage stats band
- Logo Wall — Trusted-by logo wall
- Feature — Core capability cards
- Bento Grid — AI Video superpower tabbed bento
- Feature — Lifelike avatars
- Feature — AI video translator
- Feature — AI Studio editing
- Testimonial / Social Proof — Miro customer story
- Logo Wall — Companies-trust logo wall
- Feature — Our company vision
- Feature — Used by 100,000+ teams
- CTA / Sign-up — HeyGen API CTA
- FAQ — FAQs
- CTA / Sign-up — Start creating CTA
- Footer — Footer