Liquid Death — design system & UI screens

E-commerce · 1 screen · 6 sections · https://liquiddeath.com/

Bold purple energy-drink hero; a heavy 'WE MADE A BETTER-FOR-YOU ENERGY DRINK' headline beside pink and blue tallboy cans, a Shop now button and a black-metal 'MURDER YOUR THIRST' band below. Irreverent DTC branding.

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This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/website/liquid-death.

Decoded design system

Liquid Death's decoded design system: background #FFFFFF, text #000000, accent #3860BE, link #3860BE, primary #2563EB; type scale h1 16px / h2 60px / body 16px; 4px spacing base; 3px base radius. The single interactive/action color is #3860BE — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.

Color roles

Role	Value
bg	`#FFFFFF`
surface	`#EFEFEF`
border	`#D8D8D8`
text	`#000000`
text_muted	`#606060`
primary	`#2563EB`
accent	`#3860BE`
link	`#3860BE`
secondary	`#CBA14F`
button_bg	`transparent`
button_text	`#FFFFFF`

Using these colors

Action color #3860BE — the single interactive color; only on things you click or must notice, never large fills.
accent, link are all #3860BE — one role, not several (the action color).
accent #3860BE — THE accent / action color — interactive & must-notice only (buttons, links, focus, one key highlight); never large fills or backgrounds. Scarcity is what makes it read as designed.
primary #2563EB — a brand color — but the call-to-action uses #3860BE, not this.
secondary #CBA14F — optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.

Typography

Heading: Acumin Pro
Body: Roboto
h1: 16px
h2: 60px
body: 16px

Spacing

base unit: 4px
scale: 2px, 4px, 6px, 8px, 12px, 16px, 24px, 32px

Radii

base: 3px
button: 0px

Full design system, per-section tokens & DESIGN.md / Tailwind / CSS exports →