Paddle — design system & UI screens
Light hero for a Merchant of Record over product cards and a HUBX/MacPaw logo wall.
This is a static, crawlable rendering for search & AI engines. The interactive version — filters, live decode console, copy & export — is at https://mozaika.design/website/paddle.
Decoded design system
Paddle's decoded design system: background #F9F8F7, text #1C1A15, accent #FFD400, link #FFD400, primary #E4E1D1; type scale h1 64px / h2 48px / body 14px; 4px spacing base; 12px base radius. The single interactive/action color is #1C1A15 — used only on interactive or must-notice elements (buttons, links, key highlights), never on large fills.
Color roles
| Role | Value |
|---|---|
| bg | #F9F8F7 |
| surface | #EBEAE9 |
| border | #D7D6D5 |
| text | #1C1A15 |
| text_muted | #6F6E6A |
| primary | #E4E1D1 |
| accent | #FFD400 |
| link | #FFD400 |
| secondary | #D6CBB6 |
| button_bg | #1C1A15 |
| button_text | #FCFCFC |
Using these colors
- Action color
#1C1A15— the single interactive color; only on things you click or must notice, never large fills. accent,linkare all#FFD400— one role, not several (the action color).- accent
#FFD400— accent for emphasis — keep it rare on the page. - primary
#E4E1D1— a neutral UI color (chips, tags, icon fills, chrome), not the action color (action = #1C1A15). - secondary
#D6CBB6— optional secondary accent — LOW decode confidence; use rarely (a status color or a single decorative moment) or omit it entirely. Prefer one accent unless the reference clearly shows two.
Typography
- Heading: Helvetica Neue
- Body: Inter
- Mono: ui-monospace
- h1: 64px
- h2: 48px
- body: 14px
Spacing
- base unit: 4px
- scale: 4px, 6px, 8px, 10px, 12px, 14px, 16px, 20px, 24px, 32px
Radii
- base: 12px
- button: 10px
Shadows (elevation)
- overlay:
rgba(0, 0, 0, 0.15) 0px 8px 48px 0px
Motion
Micro-interactions run at 800ms (dominant) with cubic-bezier(0.246, 0.75, 0.187, 1).
- durations: 800ms · 400ms · 200ms
- easings:
cubic-bezier(0.246, 0.75, 0.187, 1)·ease-out - animated properties: background-color, border-color, color, transform
Native design tokens
| Token | Value |
|---|---|
--color-primary-yellow | #ffd400 |
--color-primary-black | #0e1414 |
--color-primary-white | #fcfcfc |
--color-extended-red-200 | #FF7D74 |
--color-extended-red-300 | #f77f6c |
--color-extended-red-400 | #FF5329 |
--color-extended-gold-100 | #FFFFA6 |
--color-extended-gold-400 | #FFD400 |
--color-extended-gold-500 | #FFD400 |
--color-extended-gold-700 | #CC903D |
…and 110 more measured on the page.
Button states (measured)
- primary focus: outline
2px solid rgb(58, 105, 197)
Layout (measured)
- container max-width:
1250px - nav: 100px sticky
- common grid: 14 columns
Motion choreography (measured)
Load order: div.logo-garden_logoGarden__×2 → div.iubenda-cs-default-float → div.iubenda-cs-container
Responsive (measured)
- breakpoints: 428px · 480px · 640px · 843px · 992px · 1024px
- mobile (390px): hero 56px · nav hamburger
Full design system, per-section tokens & DESIGN.md / Tailwind / CSS exports →
Screens
Sections (9)
- Hero — Paddle hero
- Logo Wall — Customer logo wall
- Feature — Billing product showcase
- Testimonial / Social Proof — Customer success stories
- Stats / Metrics — Scale metrics band
- Feature — Not just another payments platform
- CTA / Sign-up — Yellow market CTA
- Steps / How-it-works — Dark next-steps cards
- Footer — Dark footer